Create New
This action allows you to further customize any of your audience segments into new ones. Note, that this is currently only available for PII/customer lists.
Click the + Create new button.
Add in the new segment details and select Customer List. Click Next once ready.
Now the customer list(s) of interest has to be chosen. If you have not yet uploaded a list yet, you can do it here also. If there is an error with the upload, it will be removed from this section (e.g. unhashed data). Select the list(s).
You will then be on the last step which is to make sure all of the correct columns are mapped, in addition to the transformation steps you would like to implement. To start, ensure the correct columns are mapped.
On the Segmentation section, alter any of the rules by clicking on the drop-downs to set the criteria, and type in the value box to the relevant value. Once done, click Activate.
Lastly, choose the appropriate ad accounts where the audience must be activated for campaign purposes. Click Confirm when you are done.
Keep an eye on the status of the newly created audience to see when it is ready to use in your campaigns.
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