Flow Enterprise Dashboard: Revenue Insights

Navigate to Revenue Insights within the Analytics section.

Part 1: Widgets & Daily Gross Spend

Below is a screenshot of these components:

1. Widgets

The widgets at the top provide a high-level overview of campaign performance. They are linked to the filters that you choose to apply.

• Currency: The currency of the spend amounts

• Platform Spend: the sum of the amount spent on the campaigns on the ad platforms

• Gross Budget Booked: The sum of the budget booked on campaigns including Flow's margin

• Most Popular Package: The campaign package booked the most

• Most Active Branch: The branch within an enterprise that booked the most campaigns

1. Daily Gross Spend per Channel

The chart shows daily gross spend (including margin) per day, split by channel. The horizontal axis will change as the date ranges change on the filter.

Part 2: Branch and Package Activity

Below is a screenshot of these components:

1. Branch Activity: This table shows the gross budget booked per branch

2. Packages Performance: The duration, package price, number of campaigns and total gross budget booked are shown per package that has been created.

3. Package Usage: The pie chart shows how often each package has been booked