Campaign Triggers

Campaign Triggers are predefined conditions or rules within the Smartfeed setup that, when met, automatically initiate specific campaign actions. For example:

• When a new property listing is added to the content feed with a status of "active," Smartfeed can automatically launch a campaign for that listing.

• When a property’s status changes from "active" to "sold," the campaign associated with it can be paused or updated.

By setting these triggers, clients can ensure that ads remain relevant to the latest data and eliminate the need for manual intervention whenever listing details or agent roles change.

For this reason, it is ideal to detail triggers when in the Campaign Packages phase of set-up.

Setting up Triggers takes place on the Flow Console. Go to Settings > Developer > Smartfeed. On the example image below where the orange arrow is pointed, add criteria based on fields in your content feed that result in the output Campaign Package.

Adding triggers for Smartfeed takes place in the Settings section.